Today let's talk about how to find winning products for dropshpping. In the world of dropshipping, choosing the right product is like finding the golden ticket! If you pick the wrong one, you are not going to make it work even you do all the other things right.

<details open>
 <summary>Table of contents</summary>
 <ul>
 <li><a href="#chapter1">What is a winning product?</a></li>
 <li><a href="#chapter2">How to find winning products?</a></li>
 <li><a href="#chapter3">Conclusion</a></li>
 </ul>
</details>

# 1.What is a winning product? {#chapter1}

Let's get started with what is most important, what is a winning product. Shortly speaking, winning dropshipping products are products that your target audience loves and sell like crazy. Before starting sourcing, you need to know below the main characteristics of a good product:

**The "Wow" factor:** The “perfect” dropshipping product should make people go “Wow!” You can test this by asking a few friends what they think of the product. If they go "Wow!", so that's it. 

**Problem Solver:** Any product that simplifies people’s everyday lives and solves a clear problem is a great choice for dropshipping.Convince your target audience that your product is the answer they've been searching for!

**Not easy to find in local stores:** Keep this in mind that scarcity is a dropshipper’s friend. If a buyer can find the product in their local shopping mall, he’s probably going to buy it there. Customers wouldn't wait weeks for something readily available nearby. 
Competition: When a product is saturated, it’s difficult to sell. There's very little room for new sellers to make a profit because there are just too many competitors selling practically the same thing.

**High quality:** If you want to build a successful dropshipping store for the long term, you need to make sure you are selling high-quality products, which can build happy customers who buy again, recommend you, and leave positive reviews. 

**Good profit margin:** Focusing on the products that allow for a good profit. High margins ensure returns after expenses and buffer unexpected costs. They also fuel growth through product expansion and hiring.

**Shipping time:** Shipping time is a critical factor in customer satisfaction. Choose products that can be shipped quickly and efficiently to minimize delays and potential customer complaints.

**Seasonality:** Consider the timing and market trends when choosing products. Some products may only sell well during certain seasons, so choosing products that are not too seasonal or can be sold year-round is essential. But if you plan well, seasonal sales can also soar.

**Small and lightweight:** Choose smaller, lighter items that are easier and cheaper to ship. By prioritizing manageable product size and weight, you can significantly reduce your shipping expenses and improve your profit margins.

**Generally speaking,** a winning product is one that that will **sell well** and **bring in a profit**, **without being oversaturated** in the market. These products are typically **in-demand**, **unique**, **easy to ship** and have a **high perceived value** to customers. Keep the above criteria in mind. Your chances of finding winning products will increase.

Want to see some winning product examples? Click here for another article! 

[What are the best dropshipping products?(+Examples)](https://www.crossborderstudio.com/blog/what-are-the-best-dropshipping-products-examples) 


# 2. How to find winning products? {#chapter2}

Armed with what makes a winning product, let's see how to source them!
 
Finding profitable products is crucial for dropshipping success. Let's explore these four channels to discover winning products: **social media, e-commerce marketplaces, search engines, and product research tools**. Each offers unique advantages to fit your specific needs.

## 2.1 Social Media

Social media's massive user base and targeted advertising make it a goldmine for dropshippers. You can discover hot products, see what competitors are selling and how they advertise, and learn from their best practices. Here's how to find winning products on different social media platforms. 

### 1. Facebook Search
As one of the most popular social websites, Facebook can be a great tool for discovering potential winning products to sell. Here are a couple of ways you can use it for product research:

- **Facebook search bar:** Open facebook.com, type in some words people would probably use for an AD cope, e.g. "get yours today " , "free shipping only today" or some other normal lines as below:
- 50% / 60% Off (or any other percent off)
- Get Yours Now / Here
- Free Shipping
- Get It Here
- Get It Now
- Just Pay Shipping
- Click Link
- Buy Now
- Limited Supply

You may want to check the video type. Please remember to set the date posted as this month to get the latest items on the right side.

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_01_c9fb85dbdc.JPEG)

Overviewing the hottest items, you can click on their home page to select about section, press page transparency. If you see that this page is currently running ads, you can go to the Ad Library to check the items they are running ads on. Thus, you can get a ton of inspiration by doing this. If you see someone running an ad like 10 or 20 days or a month, you know they are probably making money on this product.

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_02_645ccdd6f8.jpg)

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_03_d523aa071f.jpg)

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_04_a9d1bbf698.jpg)

You can also search for ads currently running on Facebook based on keywords, categories, and even advertiser. Look for ads with high engagement (likes, comments, shares) and those that have been running for a while. This suggests the product is resonating with the audience and the advertiser finds it profitable.

- **Your News Feed:**
While personalized, keep an eye out for ads that catch your eye in your regular Facebook browsing. These could be indicators of trending products or ones that resonate with your interests and potential target audience.
- **Leverage Facebook Groups and Communities:**
Join groups or communities related to your niche or general product interests. See what products people are discussing, what problems they're facing, and what solutions they're looking for. This can spark ideas for new products or identify existing ones with high demand.

The **main challenge** that you will have with Facebook is the lack of data. As you can see, there are no reviews or anything. Even the seller has no review. 
Why? 
Facebook marketplace is not exactly a dropshipping marketplace like Amazon or eBay. Most sellers here post pre-loved products. But it offers one of the easiest free methods to find products to dropship. With this method, you will also condition your Facebook feed to eventually offer you nothing but high-quality dropshipping products that you can test later on. 

### 2. TikTok Product Research

Nobody ever thought TikTok would become a dominant force in the social media industry. Today, TikTok has about one billion monthly users, and that is why many merchants advertise on the platform. You can get inspiration on what to sell as a dropshipper from these advertisements.
 
- **Optimize your feed**

The first thing we do is to create an account. Go onto Tiktok search and optimize your feed. Swipe on down, whenever you see an ad for any ecommerce products for dropshipping, favorite it. You can also press the shop now button and go to the selling page to get more inspiration. This is going to help the feed know that, "oh! This person loves dropshipping products". The system will categorize you in dropshipping products lovers group and consistently feed you the similar video. Pay attention to videos with a high number of likes, comments, and shares. This indicates user interest in the product being featured.

- **Product hashtags**

Hashtags in this category are used by content creators who have discovered interesting products on TikTok that they want to share with their audience.
Look for videos with hashtags as below. These hashtags are often used by content creators showcasing interesting products they've discovered.

 #TikTokMadeMeBuyIt

 #Amazon(favorites/must-haves)

 #AliExpress(favorites/must-haves)

The products you will find after this search are potential winning products that you can submit to the selection criteria for winning products seen previously in order to opt for the best product.

If you already have a store that sells in a specific niche, it might be worth searching for products using product category hashtags. You will surely find additional products from your niche that you can “Upsell” to your customers.

 #Product for cat / dog

 #Beauty product

 #Decoration

 #Kitchen

You can also combine the two groups of hashtags for more advanced searches.

 #AliExpress cooking

 #Decoration TikTok Made Me Buy It

In addition, it can be interesting to also search for products using **hashtags** like #ProductforDropshipping #ecommerce #winningproducts #dropshippingproduct…

- **Follow the influencers**

Search for TikTok accounts dedicated to product reviews. These accounts often feature up-and-coming products across various categories. Look up some of the most successful **influencers** on TikTok and see what types of products they post. 
Simply type the '@' symbol followed by the name of the product you're interested in finding. For example, if you wanted to find influencers who talk about pets, you would type '@pet,' '@cute dog,' etc.

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_05_c962037757.jpg)

Watch for branded content from influencers. While some might be sponsored, successful campaigns often showcase products with genuine audience appeal. You might notice that certain brands tend to use similar hashtags when posting their videos. This means that these hashtags may be popular among their followers. Therefore, you should consider using them as well.

- **TikTok Creative Center**

Another great place to find ideas is the TikTok Creative Center. It's a one-stop shop offering inspiration, data, and tools to craft high-performing TikTok videos. This tool allows you to search for top ads, hottest hashtags and phrases related to your brand to discover the new trends on TikTok.

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_06_ad9ecb70b4.jpg)

For example, if you sell cosmetics, you can type 'cosmetics' into the keyword box. Then, you can choose whether you want to search for videos that include the word 'cosmetics'. And the best part is on the filters, where you can select the location, industry, objective, like, and duration. Looking at these ads with more likes, you can figure out the potentially profitable products. 

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_07_a51c18f24d.png)

There is a very useful **AI tool tab** called **Creative Assistant** on this page. You can get answers of below quetions easily:
Write a script similar to the ad here on the page.
Show me what's trending on TikTok.
Show me some TikTok ad examples.
Find me some top products on TikTok.

......of course, you can ask any question you would like to know to help you.

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_08_17132f1613.jpg)

- **Utilize TikTok's Discover Page**

Look for hot products on **TikTok's Discover page**. Trending videos, hashtags and sounds show what's popular. Check engagement to see if people like it. This can help you to find winning products fast.
Overall, **TikTok** is a good tool with a lot of potential for finding winning products. You can keep digging up the new surprising functions.
 
### 3. Pinterest

**Pinterest** is a social interaction network on which users share content like on other social networks (Facebook, TikTok, Instagram…). Posts on Pinterest are called “Pin”. If you have the concern that the products found on Facebook or TikTok become more and more saturated, maybe Pinterest is good choice.

Pinterest has over 300 million active users each month. Around 80% of Pinterest users are females. Overall, 46% of all users in the US are women. As such, it is a great place to find products that the female market responds well to.
 
Users can save your pins or share them on their boards. Because of this, there is a likelihood that a product can go viral. It is also how you will come across winning products on the platform.
 
Here is what you can do:

On the home page, type your product keyword, for example "cosmetics", and you can check all the items you are interested in:

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_09_c8b8a068ea.png)

From here, you can choose an image. Click it, and you will see the details and comments of this product. You can also go to the product page to get more information.

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_10_c382887d36.png)

From this page, you can also find that this pinner has 63,6k followers, that is a big number, right? You can check out that pinner’s page to see more ideas. Please note that the more followers a pinner has, the more likely that the product has a demand.

![](https://strapi.crossborderstudio.com/uploads/how_to_find_winning_dropshipping_products_11_3baec445e0.png)

Although there are stats here that we cannot see (like re-pin stats and share stats), the follower count can at least give us ideas on what to dropship.

Also there is other options, same functions as TikTok, you can interact more by “Likes” or “Comments” with a type of content, the more you will see similar content in your news feed. For each dropshipping product ad, you see in your news feed, visit the store and add the product to the cart as if you were going to make a purchase. The algorithms will consider you as an internet shopper and will promote more similar products to you. 

In this part we have stated the characteristics of winning products, and how to find them through several social media platforms. 

**Overall**, social media is a trendsetter. You can discover new and exciting products gaining traction with specific audiences. Platforms like Instagram and TikTok can showcase products visually, helping you gauge potential customer interest. Social media communities dedicated to dropshipping or specific niches often share winning product ideas and reviews. This can be a valuable source of real-world data. The best part is that utilizing social media for product research is generally free, unlike some paid research tools. Even though it is a time consuming process.

But there is trade-off: Not everything trending on social media translates to long-term sales success. Be cautious of fads and focus on products with consistent demand. If you find a winning product through social media, chances are others have too. The market might become saturated quickly. 

Ensure you consistently consider the aforementioned **winning product criteria**. 
Let's go to the next section to explore other methods of **finding winning products for dropshipping**, Such as **Ecom Marketplaces**, **Search Engines** and **Product Research Tools**.

The following is the framework content of the second part of our article. Please click here to keep on reading the next part. 

[How to find winning dropshipping products in 2024?_Part 2](https://www.crossborderstudio.com/blog/how-to-find-winning-dropshipping-products-in-2024-part-2)

Click here to [start a dropshipping business](http://crossborderstudio.com) now with CrossBorderStudio.

How To Find Winning Dropshipping Products in 2024? | Part 1

While dropshipping offers a seemingly low-barrier entry into ecommerce, finding the right products is critical for your success. Before diving into sourcing, you need to define the criteria for good dropshipping products. So what is a winning product? What are the best dropshipping products? 
Shortly speaking, winning dropshipping products are the items that your target audience loves and sell like crazy. Now let's explore the key characteristics of a winning product:

<details open>
 <summary>Table of contents</summary>
 <ul>
 <li><a href="#chapter1">The "Wow" factor</a></li>
 <li><a href="#chapter2">Problem-solving Genius</a></li>
 <li><a href="#chapter3">Not easy to find in local stores</a></li>
 <li><a href="#chapter4">Low Competition</a></li>
 <li><a href="#chapter5">High Quality</a></li>
 <li><a href="#chapter6">Good Profit Margin</a></li>
 <li><a href="#chapter7">Quicker Shipping Time</a></li>
 <li><a href="#chapter8">Seasonality</a></li>
 <li><a href="#chapter9">Relatively Small and Lightweight</a></li>
 <li><a href="#chapter10">Examples of Winning Dropshipping Products</a></li>
 <li><a href="#chapter11">Conclusion</a></li>
 </ul>
</details>

## 1. The "Wow" factor {#chapter1}

The perfect dropshipping product should make people go “Wow!” 
It's about sparking a customer's interest and making your product stand out from the crowd. Wow factor products might contain one or multiple of these criteria, such as innovation, aesthetics, uniqueness or emotional connection. It's very easy to go viral with it by just showing it online.
For example the display wallboard for Lego Ferrari cars, and this product by itself maybe irrelevant to you. However, it has an extreme wow effect on Lego lovers. " What? I have never seen this before. That's awesome! " 

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_1_654c560e1a.png)

Think of a piece of clothing that changes color based on temperature. It exceeds expectations and outperforms competitors because of the innovation.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_2_b11a60f35d.png)

These products often have a unique visual element that translates well to short videos and captures attention. For example, LED art lamps. 

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_3_8b972f8b30.png)

These products often have a unique visual element that translates well to short videos and captures attention. People can’t resist wanting to try out an item that stands out as it creates a serious buzz and a positive first impression. 
You can test this by asking a few friends what they think of the product. If they go "Wow!", so that's it. 


## 2. Problem-solving Genius {#chapter2}
Any product that simplifies people’s everyday lives and solves a clear problem is a great choice for dropshipping.
People are willing to spend money on solutions to their problems. When you see a product, the first question you need to ask is: What problem does it solve? Winning products address specific needs or pain points. For instance, a portable water purifier that requires minimal effort or a tool that simplifies a complex household task.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_4_dcae1be4fb.png)

Imagine a tiny, fashionable piece of jewelry that tracks your health! This innovative smart ring monitors everything from body temperature and heart rate to blood oxygen, sleep, and even your daily steps. You can gain valuable insights into your overall well-being at any time. The best part is that you can seamlessly integrate it into your everyday look.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_5_312420b13f.png)

The winning product always addresses a specific issue, making life easier or more enjoyable. This characteristic ensures that they will stay in high demand. Because while trends may come and go, problems are much more permanent. 
Convince your target audience that your product is the answer they've been searching for!



## 3.Not easy to find in local stores {#chapter3}
Many winning dropshipping products are not easy to find in local stores. If a buyer can find the product in their local shopping mall, he’s probably going to buy it there. Customers wouldn't wait weeks for something readily available nearby. 
This exquisite porcelain Chinese Ceremony tea set and the Suzhou handmade embroidery palace fan below are specialities from China. People who are passionate about Chinese culture may accept waiting 2 weeks or a bit longer for the speciality which is rare in the local market. 

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_6_2aec13c77a.png)

Chinese Suzhou Double-sided 100%hand embroidered palace fan.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_7_1937dfd397.png)

Only when you are selling more unique products that people can't get in their local store, many people will be willing to wait multiple days for the delivery! Keep this in mind that scarcity is a dropshipper’s friend. 

## 4. Low Competition {#chapter4}

If the product can be easily found in many stores or online marketplaces, such as Plain phone cases, fidget spinners or common clothing items etc..We could say it is saturated. 
A saturated product is an item where the market is already overflowing with similar offerings. When a product is saturated, it’s difficult to sell. There's very little room for new sellers to make a profit because there are just too many competitors selling practically the same thing.
The easiest way is looking at how many orders a product has had on AliExpress. If there are like over 30,000 orders for one item, this is probably saturated.

## 5. High Quality {#chapter5}

**Quality control is paramount in dropshipping.** If you want to build a successful dropshipping store for the long term, you need to make sure you are selling high-quality products. High-quality products can make your customers happy, so that they are likely to purchase again, leave positive reviews and recommend your store to others. Selling low-quality products will damage your reputation and discourage future purchases.
If you source supplier on platform such as Aliexpress, You can check the seller’s performance rating and reviews . Just hover the mouse on top of the seller’s name and check the stats. Anything that is less than 4.5 is a red flag. 

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_8_21cced17fe.png)

While the ideal scenario is to order a test product yourself to personally assess its quality, this isn't always feasible. Here are two options to consider:

- **Partner with a Reliable Dropshipping Agent:** These agents can be valuable allies, offering quality control services for a fee. They'll help you filter potential suppliers based on reputation and product quality. Additionally, they might perform final checks on the products before they're shipped to your customers.
- **Conduct Your Own Trial Orders:** If feasible, consider placing a small order for the product yourself. This allows you to experience the product firsthand, assess its build quality, functionality, and how it aligns with the product descriptions. This can be incredibly valuable for building trust in your own store and ensuring you're offering top-notch products to your customers.

**Remember,** a focus on quality control builds customer confidence and fosters long-term success in your dropshipping business.

## 6. Good Profit Margin {#chapter6}

**Profit margin** is the lifeblood of your dropshipping business.

Just like any business, a healthy profit margin is essential for your dropshipping store's survival and growth. It's the difference between your revenue (sales) and your expenses (product cost, marketing, overhead). A good profit margin ensures you see a return on your investment after covering all your business costs.

The **Benefits** of a Healthy Profit Margin:

- **Financial Buffer:** It provides a cushion to absorb unexpected expenses or market fluctuations, safeguarding your business from temporary setbacks.
- **Growth Resources:** Profit fuels reinvestment in your business. You can use it to expand your product line, invest in better marketing campaigns, or hire additional staff to scale your operations.

Maximizing Profits Through Perceived Value:

**Perceived value** refers to how much a customer believes a product is worth. By choosing products with high perceived value, you can command a higher price point, ultimately leading to larger profit margins.

**Pricing Strategy for Profit:**

-**Target Profit Margin:** Aim for a product that allows you to set a retail price with a markup of at least 2.5x to 3x your total product cost (including shipping). So, if your product costs $8 (including shipping), you'd ideally sell it for $20 to $24 (rounded to $19.95 or $24.95 for psychological pricing).
Overall, always prioritize finding good quality dropshipping products with high perceived value. This allows you to strike a balance between offering competitive prices to your customers and ensuring a healthy profit margin for your business.

## 7. Quicker Shipping Time {#chapter7}
**Shipping time** is a critical factor in customer satisfaction. The same goes for the return conditions. Choose products that can be shipped quickly and efficiently to minimize delays and potential customer complaints.

In order to benefit from a fast delivery time, you should also take into consideration the place of production or the location of the supplier. Be aware that a large number of suppliers are located in China or the USA. Some of the dropshipping agents has established local warehouse for quicker delivery. You can test your supplier by placing trial order. This is also the best way to find out more about the quality and shipping time of the products offered. 

## 8. Seasonality {#chapter8}

Consider the timing and market trends when choosing products. Some products may only sell well during certain seasons. Such as Halloween costumes, pumpkin spice lattes, Thanksgiving decorations, Christmas trees, ornaments......

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_9_97b6f7154b.png)

Comparing to Halloween costumes, T shirts are a year-round seller.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_10_f2cf8f4a3a.png)

Normally, we suggest choosing products that are not too seasonal or can be sold year-round. But there is an exception. With careful planning, seasonal sales can be a great way to boost profits. Just make sure you have a solid strategy in place.

## 9. Relatively Small and Lightweight {#chapter9}

**Shipping costs** are a significant consideration for dropshipping. Bulky or heavy items can quickly eat into your profits due to high shipping fees. 

Imagine a 7-in-1 hair dryer set – amazing product, but hefty shipping costs (think €19-22 to send a 2kg package from China to Germany – that's almost 35% of the total cost!). 

Choose smaller, lighter items that are easier and cheaper to ship. By prioritizing manageable product size and weight, you can significantly reduce your shipping expenses and improve your profit margins.

## 10. Examples of Winning Dropshipping Products {#chapter10}

Trends shift, but certain product categories consistently hold dropshipping potential. Here are a few examples:

- **Unique Problem Solvers:** Think innovative phone accessories, ergonomic home improvement tools, or space-saving organizers.

MOFT makes **phone accessories** for many common phone uses.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_11_f5433eefcc.png)

**Garden Edging Shovel Tool** With T Grip is more user-friendly than traditional shovel.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_12_e3c67b46ac.png)

The **door organizer** provides a space-saving storage solution that hangs over the back of a door.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_13_686f52a02d.png)

- **Functional and Stylish Products:** Combine practicality with aesthetics, like water bottles with built-in fruit infusers or travel bags with hidden compartments.

Enjoy water with a hint of your favorite fruit thanks to this **innovative infuser water bottle**.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_14_2ef4ad0746.png)

This **travel backpack** have large compacity with multiple compartments.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_15_b47b6e0064.png)

- **Personalized or Customizable Items:** People love a touch of individuality. Explore options like phone cases with custom designs or jewelry with personalized engravings.

Imagine getting a **phone case** as a gift, personalized with your favorite 'honey moment' pictures! How sweet is that?

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_16_51687671c7.png)

The **engraving personalized jewelry**, making it unique and one-of-a-kind. It can commemorate a special occasion, celebrate a loved one, or simply express your individuality.

![](https://strapi.crossborderstudio.com/uploads/7what_are_the_best_dropshipping_products_17_294b374e06.png)

- **Subscription Boxes:** Cater to specific interests by curating themed boxes with a surprise element, like beauty product subscriptions or pet treat boxes.

**Beauty product subscriptions** can be a fun and convenient way to try new beauty products and discover new favorites. It can be like getting a present each month, adding a fun element to your beauty routine. You may receive products at a discounted price compared to buying them individually.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_18_4daca54e9d.png)

You can get a collection of **top-rated kitten essentials** bundled together into a collectible box. Handpicked by experts who know what cats love. Makes a truly unique gift for cat lovers.

![](https://strapi.crossborderstudio.com/uploads/what_are_the_best_dropshipping_products_19_ecff6dee0b.png)

**Please remember,** these are just examples to spark your creativity! The key lies in identifying products that resonate with your target audience and fulfill the criteria mentioned above.

## Conclusion {#chapter10}

Generally speaking, **a winning product** is one that that will **sell well** and bring in a **remarkable profit**, **without being oversaturated** in the market. These products are typically **in-demand, unique, and have a high perceived value** to customers. Keep the above criteria in mind. Your chances of **finding winning products** will increase.

Now that you understand **the characteristics of winning dropshipping products**, let's explore the methods to find them. 

Click here to get more details: 

[How To Find Winning Dropshipping Products in 2024?_Part 1](https://www.crossborderstudio.com/blog/how-to-find-winning-dropshipping-products-in-2024-part-1)

[How To Find Winning Dropshipping Products in 2024?_Part 2](https://www.crossborderstudio.com/blog/how-to-find-winning-dropshipping-products-in-2024-part-2)

Click here to [start a dropshipping business](http://crossborderstudio.com) now with CrossBorderStudio.

What are the Best Dropshipping Products? (+Examples)

In part one of this theme, we have talked about the caterior of winning dropshipping products and how to source them through social media.
Today let's go on with other channels to do product research, Ecom marketplaces like Aliexpress, Amazon, Etsy etc., Google trends and also popular product research tools.
 
Before we go deeper, let's review the main content of part one simply by mind mapping.

<details open>
 <summary>Table of contents</summary>
 <ul>
 <li><a href="#chapter1">What is a winning product?</a></li>
 <li><a href="#chapter2">How to find winning products?</a></li>
 <li><a href="#chapter3">Conclusion</a></li>
 </ul>
</details>

# 1. What is a winning product? {#chapter1}

![](https://strapi.crossborderstudio.com/uploads/1_9e2d911ccf.png)

To learn more about winning dropshipping products, please click here to read our blog: 

[What are best dropshipping products in 2024? (+Examples)](https://www.crossborderstudio.com/blog/what-are-the-best-dropshipping-products-examples)

# 2. How to find winning products? {#chapter2}

## 2.1 Social Media

![](https://strapi.crossborderstudio.com/uploads/2_33dd57b918.png)

## 2.2 Ecom Marketplaces

The mind maps give you a quick glimpse of the key points of our earlier part. To unlock the full picture and explore the details in-depth, head back to the first part by clicking here.

[How to Find Winning Dropshipping Products in 2024?_Part 1](https://www.crossborderstudio.com/blog/how-to-find-winning-dropshipping-products-in-2024-part-1#chapter3)

Let's go on! By effectively using Ecom marketplaces for product research, you can gain valuable insights into market demand, identify profitable niches, and make informed decisions about the products you choose to sell. Now let's explore the popular options.
 
### 1. AliExpress
AliExpress is the main source of products for many dropshippers, so it makes perfect sense to look for winning products here.

- **Aliexpress Dropshipping center:** 
Aliexpress itself offers a handy tool called "Aliexpress Dropshipping Center". This allows you to search for trending products, filter by various criteria, and also analyze profitability. Now it’s free to use! While AliExpress offers a vast selection, product quality can vary greatly between sellers. The services provided is not particularly ideal compared with a dedicated dropshipping agent.

![](https://strapi.crossborderstudio.com/uploads/3_04774d84bd.PNG)

- **Search Filters and Categories:** 
Aliexpress search allows you to filter by categories, price, and even sort by "Orders" which can show you best-selling items. Be sure to check reviews and ratings alongside high order numbers.

![](https://strapi.crossborderstudio.com/uploads/4_515c26e1e2.PNG)

- **Product Reviews:** 
Reviews are a goldmine of information. Look for detailed descriptions, high-quality photos, and positive reviews. This can reveal potential issues with a product and the seller's reliability.

![](https://strapi.crossborderstudio.com/uploads/5_95d6f272cb.PNG)

The other side is that you need to watch out for fake reviews. Over the years, some sellers have fake reviews, and the telltale sign is that the product has a 5-star rating, but no text. Some fake reviews also do not make sense—the review comments are too generic. 

How to make sure that you can find **high quality products**: 
**Buy a sample**. A product test is important if you get your supplies from AliExpress. Test the products and gauge the trustworthiness of the seller. Measure the time it took for the seller to respond, pack, and ship the item. 
Check the seller’s performance rating. Just hover the mouse on top of the seller’s name and check the stats. Anything that is less than 4.5 is a red flag. 

![](https://strapi.crossborderstudio.com/uploads/6_198847f17f.png)

### 2. Amazon
As a global e-commerce shopping platform, Amazon is also great if you want to do product research for your dropshipping store! You can get so many ideas on what kind of products are selling well currently (Best Sellers), and you can also see what is trending in the last 24 hours (Movers & Shakers).

- **Amazon Movers & Shakers：**

Amazon Movers & Shakers contains products that are getting more and more sales in the last 24 hours, which gives you a micro and macro view of trending products. Amazon updates the movers and shakers list hourly, making it one of the best tools you can use for product research and trend analysis.

![](https://strapi.crossborderstudio.com/uploads/7_f621e54447.png)

You can select the categories you are interested in and check the details. If the sales rank rise up as 556% as below HD Streaming Device, this maybe a trending product and has potential to do well. 

![](https://strapi.crossborderstudio.com/uploads/8_f9fd765a29.png)

The categorization on the left side of the page is advantageous because it allows you to narrow your product research process to a specific product, niche, or product category, making it easier to uncover trending and winning products in your niche. It can give you great insight into consumer trends, market needs, and the competition.
 
- **Amazon Best Sellers:**

Amazon Best Sellers contains the most popular products on Amazon.

![](https://strapi.crossborderstudio.com/uploads/9_680400a8be.png)

- **Most Wished:**

Look for 'Most Wished' products to discover potential bestsellers.

![](https://strapi.crossborderstudio.com/uploads/10_c63186baed.png)

- **Keyword Research:**
 
Use Amazon's search bar and browse suggested searches to see what people are looking for. This can spark ideas for trending products.

![](https://strapi.crossborderstudio.com/uploads/11_71568d885e.png)

### 3. Etsy
Whether you’re opening a new store or exploring new categories for an existing shop, Etsy bestsellers are must-haves if you want to rank high among your competition.
Etsy searches work wonders not only for browsing products but also for narrowing down on popular trends. Search “**Trending now**” or “**Popular right now**” to explore all the top hits within the marketplace. You can also check **Etsy’s Trend Report** to see the latest market insights.

![](https://strapi.crossborderstudio.com/uploads/12_6d72dfeec0.png)

Refine your search using relevant keywords and filters to narrow down the results. Pay attention to listings with **high sales**, **reviews**, and **engagement** (favorites, views, etc.). For example outdoors and gardening.

![](https://strapi.crossborderstudio.com/uploads/13_1080b097b9.png)

We can go to the page of best seller, Pet Memorial Gift and check the details, such as selling status says like "**46 people bought this in the last 24 hours**", **price**, **product descriptions**, **customer reviews**, etc....By doing this, you can get more information about the bestseller product.

![](https://strapi.crossborderstudio.com/uploads/14_21813cafc4.png)

Also you can **research the competitors** of similar products and categories, browse through top-selling Etsy merchants and their offers.
 
![](https://strapi.crossborderstudio.com/uploads/15_2e913a3466.png)

**Etsy suggests:**

You’ve probably noticed Etsy search autocomplete feature. When you start typing something, Etsy suggests relevant search terms:

![](https://strapi.crossborderstudio.com/uploads/16_cea5c97607.png)

These are a **goldmine for product ideas**. It's a good starting point because those suggestions are actual products people are searching for on Etsy. Try entering a keyword that is relevant to your niche and see what the autocomplete features suggest.
Keep in mind that Etsy is a platform focusing mostly on handmade and print on demand products, so this product research method isn't suitable for all niches.

### 4. eBay Watch Count:
While watch count can be a helpful indicator of potential buyer interest on eBay, it's not the only factor to consider when searching for winning products. Here's how to find products using watch count and analyze them further:

- **Advanced Search:**
 
eBay's advanced search allows you to sort results by various criteria, including "Most Watched." Combine this with relevant keywords to find items in your niche with high watch counts.

![](https://strapi.crossborderstudio.com/uploads/17_2d7934c1c1.png)

- **Sold Listings:**
 
Look at similar completed listings to see if the high watch count translates into actual sales. Check how many items sold and at what price point. For example, you can check below page the pet dog vest has been sold 30,000, should be a topseller product.

![](https://strapi.crossborderstudio.com/uploads/18_1a9ffab1ab.png)

- **Competition:**
 
How many other sellers are offering similar products? High competition can make it difficult to stand out and turn watchers into buyers. You can check the competitors of this dog vest just on below of above page, the competition is a bit severe also.

![](https://strapi.crossborderstudio.com/uploads/19_2774ca4034.png)

- **Profit Margin:**
 
Factor in the cost of acquiring the product, eBay fees, and shipping costs to determine if there's a healthy profit margin after a sale.
Watch count is a good starting point, but it's just one piece of the puzzle. By considering other factors like sold listings, competition, and profit margins, you can make a more informed decision about whether a product is truly a winner.

### 5. Temu
Started in 2022, Temu is a popular online marketplace owned and operated by PDD Holdings, a Chinese eCommerce conglomerate. Similar to Amazon or Wish, this platform offers an extensive range of items spanning diverse sectors such as fashion, electronics, home decor, and more. Temu is making ranks in the eCommerce market due to a strategic combination of competitive pricing, effective marketing efforts, generous 90-day free returns, and a user-friendly online presence.

Above advantages are attractive for many dropshippers to buy products from. But Temu isn’t an excellent platform to rely on when it comes to dropshipping. Temu does not offer blind dropshipping or brand customization. Quality of products is not always the best, and shipping times can be quite long sometimes. However, we can still use Temu to identify trending products and source winning products.

You can check below sections on the Temu website to get the hotsale products ideas:

- **Best sellers**

![](https://strapi.crossborderstudio.com/uploads/20_e45ce12683.png)

- **5-Star related**

![](https://strapi.crossborderstudio.com/uploads/21_e1b03aff5d.png)

- **New arrivals**
 
![](https://strapi.crossborderstudio.com/uploads/22_032397197a.png)

- **Recommended**
 
![](https://strapi.crossborderstudio.com/uploads/23_0fa3bc810d.png)

You can also take advantage of **search bar** on the ecommerce platform to find the winning products. Even it is a time consuming process, but you can get a lot of useful information once you get familiar to the algorithm rule of the websites.

![](https://strapi.crossborderstudio.com/uploads/24_af3a6c706c.png)

### Conclusion:
 
**Overall**, many platforms offer data on best-selling products, with high-traffic sites providing the most valuable insights. Some platforms, like AliExpress, even enable direct dropshipping. However, professional dropshipping agents often provide more reliable services. While platforms can offer lower prices, factors like slower shipping times and inconsistent product quality can negatively impact customer satisfaction and may ruin your business. 

## 2.3 Google Trends

**Google Trends** is a research tool offered by Google, which allows users to see the search volume of any topic or keyword in different regions across the world. Real data stated helps you make business decisions and take your dropshipping store to great heights.

- **Using the Explore Feature**

The Explore feature is the foundation of Google Trends and allows you to input a search term or topic to analyze its popularity over time. To use this feature, simply type a keyword, product, or service into the search bar on the Google Trends homepage. Let's type wallpaper. Set the filter to 'worldwide' and date range to the 'past 12 months'. The data shows consistent demand throughout the year, indicating it's a year-round product.

![](https://strapi.crossborderstudio.com/uploads/25_6f8aa15069.png)

If this product is a seasonal item, e.g. Ski suit, its curve will be as follows. Apparently, it sells much better in winter.

![](https://strapi.crossborderstudio.com/uploads/26_da1f3e9c2e.png)

You can also compare multiple search terms by adding them in the "Add comparison" box. Once you've entered your search term(s), adjust your location, time range, and category filters as needed to fine-tune your search results. Let's add floor to compare with wallpaper. Apparently , people seem to be searching for wallpaper more than flooring.

![](https://strapi.crossborderstudio.com/uploads/27_fba835e69e.png)

![](https://strapi.crossborderstudio.com/uploads/28_9a37d83727.png)

Scroll down, you can check the related inquiries to get more information. This information can help you identify complementary products, new niches, or alternative search terms people might use when looking for products or services similar to yours.

![](https://strapi.crossborderstudio.com/uploads/29_62fdd86625.png)

- **Use Google Trends To Find Trending Topics**

In addition to exploring specific search terms, Google Trends also provides insights into current trending searches and topics. Navigate to the "Trending Searches" or "Trending Topics" sections on the top of the page.
Here, you can review what people are searching for in real-time, by region, or within specific categories. These trending searches and topics can serve as inspiration for potential product ideas or help you identify emerging trends in your niche.

![](https://strapi.crossborderstudio.com/uploads/30_fef13acf59.png)

**Google trends** help dropshippers by providing search volume information for keywords related to their product niche so that dropship entrepreneurs can figure out heat of searching on Google about a particular product or service. Dropshippers can use this information to find new product ideas and see if there is a demand for that specific item before investing time into it.
 
## 2.4 Product Research Tools

There are various product research tools available, each with unique strengths and weaknesses. While some offer free plans, premium memberships often unlock advanced features.

- Minea
- Adserea
- Ecomhunt
- Sell The Trend
- Pexda
- TrendRocket
- Dropship Spy
- Niche Scraper
- AliExtractor
- Spocket
- Inventory Source
- Wholesale2b
- Dropship.io
- FindNiche
- Jungle Scout

We've compiled a table of popular options to help you choose the right fit. You can follow our future articles where we'll dive deeper into specific tools, explaining their functionalities and usage. So let's boost your product research with powerful tools!

![](https://strapi.crossborderstudio.com/uploads/31_100ef152f3.png)

# 3. Conclusion {#chapter3}

Choosing winning dropshipping products is critical for your eCommerce business's success. By considering the factors mentioned above, you can identify profitable products that will draw more customers and boost your chances of thriving in the competitive dropshipping market. With these tips, hard work, and dedication, you can establish a successful dropshipping business and achieve your entrepreneurial goals.

Click here to [start a dropshipping business](http://crossborderstudio.com) now with CrossBorderStudio.

**Related reading:**

[How to find winning dropshipping products in 2024 part1](https://www.crossborderstudio.com/blog/how-to-find-winning-dropshipping-products-in-2024-part-1#chapter3)

[What are best dropshipping products in 2024? (+Examples)](https://www.crossborderstudio.com/blog/what-are-the-best-dropshipping-products-examples)

How To Find Winning Dropshipping Products in 2024?| Part 2

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Product Sourcing

Product Sourcing

How To Find Winning Dropshipping Products in 2024? | Part 1

What are the Best Dropshipping Products? (+Examples)

How To Find Winning Dropshipping Products in 2024?| Part 2